If a picture is worth a thousand words, then video can speak volumes about your message.
Consider the accelerating pace of daily life. Large blocks of focused time have been fragmented into "micro-moments" as coined by Google:
Waiting in line, picking up kids from school, on hold with customer service, etc. In these brief pauses, more and more prospective customers are turning to short videos to quickly consume information.
It is our job as marketers to deliver this content in an efficient and entertaining manner. With today's ubiquitous smartphones and mobile internet, on-demand video is accessible nearly anywhere.
Buyer demographics are changing. Make sure your organization has the intergenerational reach it needs with professional video production and distribution from FolgerGraphics.